In this week’s video, Robb shares a counterintuitive piece of advice as the end of 2024 approaches: Stop focusing solely on the finish line!
This time of year, it is quite common for most sales professionals to be experiencing the pressure to meet year-end deadlines and incentives. And while a 4th quarter sprint may be what gets you to your goal, it will often be followed by a period of burnout, from which it can be difficult to recover.
To avoid this, a more pro-active perspective is required. Shifting our focus to developing lasting habits that will keep our sales pipeline full and ensure a smooth transition into the new year, we set ourselves up to finish strong AND maintain momentum into 2025.
If you’re ready to break free from the exhausting pattern of finish line sprints followed by burnouts, reach out. We help business professionals just like you get hyper clear on how to create and maintain a sustainable, consistent approach to crushing all of your goals, year in – and year out.
Reach out today, we would love to talk with you.
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